Save the accounts losing heat.
Falling heat on a customer is an early churn warning. HeatCheck routes a save task to the CSM before the renewal conversation, not during it.
The problem
Churn is quiet. Engagement drops off for months and the first signal anyone reads is a renewal that will not close, when it is already too late.
What it does
Watch customers
Heat is tracked on accounts you already own.
Detect cooling
A downward crossing triggers a save play.
Route to CS
The task lands with the success owner.
How it works
Score
Customer engagement feeds the same heat scale.
Fall
A downward tier crossing is detected.
Save
The CSM gets a task with what cooled.
This is the half of the loop no discovery tool has: you cannot watch an account cool if your product only finds new ones.
Churn does not announce itself. Falling heat does.
The short version.
How does it know who is a customer?
Lifecycle stage in HubSpot, so falling heat routes to CS and rising heat to sales.
What triggers a save play?
A downward tier crossing over the trend, not a single quiet day.
Why act before renewal?
Catching disengagement early is far cheaper than winning back an account at the table.
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